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Yucca is a flowering plant in the Lilaceae family that grows mostly in desert areas of the United States and Mexico.

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What Is It? Rosemary (Rosmarinus officinalis L.) is one of the most economically important species of the family Lamiaceae. Native to the Mediterranean region, the

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If dogs and cats dont have enough fats in their diet they develop

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Provide better brain function and magnificent Skin & Coats Healthier, stronger bones Protecting your tissues and organs from inflammation, Improved mood regulation Brain and eye development in puppies.

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The current flavour of the month when it comes to any discussion regarding nutrition, skin and coat health, digestion and the function of the gut

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Nutritional Guarantee Performadog and iPurr are formulated to meet the nutritional levels established by AAFCO (Association of American Feed Control Officials) Dog and Cat Food

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Purple Carrots = ‘Purple Power’ Most people have never heard for Purple Carrots. They may sound like something out of Alice in Wonderland, but purple

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Protein Crude protein, or “protein” to use the abbreviated term, is listed by law on the label of all pet foods, but is it a

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Digestion At some time or other, all dogs and cats experience digestive upsets, but good nutritional management is vital in overcoming the worst of these

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Garlic A search of the Internet to answer this question reveals some strong opinions, some overwhelmingly for garlic, and others overwhelmingly against the feeding of

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Nutrient Availability To Digestion   Just because the nutrients are contained in the food doesn’t mean the dog or cat can extract the nutrients. As mentioned

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Not All Animals Can Digest All Ingredients Consider grass hay for example; an excellent source of nutrients for cows and sheep, but not so good

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For Food To Be Truly Healthy And Nutritious, It Must Be Made From Ingredients That Are Sympathetic To The Animal The selection of high quality,

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What Is Nutrient Ramping And Why Is It Important? When considering the food that we and our pets should eat, we initially think of raw

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Not All Ingredients Are Created Equal, And No One Ingredient Contains The Perfect Nutrient Profile And this is where the job of eliminating digestive upsets

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Holistic Is the adjective of the noun “holism”, a term that was first coined by the famous South African academic, military leader and statesman J.C.

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Balanced Having the correct ingredients in the food still doesn’t guarantee the food will treat the dog holistically. Holistic nutrition demands the individual nutrients be

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Should you require additional information or would like to comment on any of the above, please email us at info@performadog.com.au or info@ipurrcatfood.com.au. Bill Wiadowski  Watch

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It Appears There Is Almost a National Belief Syndrome That Determines For Many Dog Owners, The Question of The Correct Kibble Size To Feed. We

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Who Is In Charge… The Gut or The Brain? The controversy as to who is in control when it comes to the effect of the

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