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Understanding Digestive Upsets


At some time or other, all dogs and cats experience digestive upsets, but good nutritional management is vital in overcoming the worst of these problems.

Our companions, like us, are subject to the usual array of upset stomachs. Whether it is from food intolerance, a significant gut condition such as IBS, or just picking up a tummy bug, the effects can range from indigestion to uncontrolled diarrhoea and vomiting. But, when it comes to using food as medicine, treating digestive disorders is founded on the feeding of a quality diet.

The term “quality”, when it comes to food, digestion and well-being, is quite complex and consists of three vital areas:

  • The suitability of the ingredients from which the nutrients are derived.
  • The range of nutrients contained in the ingredients.
  • The availability of these nutrients to digestion.

An additional and very important aspect of digestive improvement is a healthy microbiome. Our Purple carrot, Pre and Probiotic mixture will certainly aid your pets digestive system and help keep it functioning optimally.  

Please visit our Why Purple Power Page to see how you can rapidly improve your dog’s overall health and well-being. 

Should you require additional information or would like to comment on any of the above, please email us at or

Bill Wiadowski 

Our Guarantee

​What you choose to feed your cherished pet is one of the most important decisions you can make. We are dedicated to upholding the highest standards of nutritional integrity and food safety, and it’s why we make every Performadog Premium Performance bag in Australia, using some of the best manufacturing systems in the world. To assure our quality, our factory, ingredients, processes and foods meet the strictest standards, and our ingredient suppliers are approved and audited.

Our Production and Quality Assurance Teams apply strict and rigorous standards.

At all stages of production and preparation, we utilise both Good Manufacturing Principals — a worldwide system for the control and management of manufacturing and quality testing of foods, and Hazard Analysis and Critical Control Point Analysis (HACCP) — an internationally recognised and systematic preventive approach to food safety. Our fresh regional ingredients truly meet the AAFCO definition for ‘fresh” and standards.

Our quality management systems extend well beyond our factory going forward to our distributor partners and back to our ingredient suppliers, who we know and trust. All meat ingredients are approved by the Australia Government and produced exclusively from animals classified ‘fit for human consumption.’

Our fresh meats are produced within our region in dedicated, approved human grade facilities.

Our Promise Is Simple

To supply the very best dog and cat food, made with the highest standards to enhance health, longevity and the prevention of disease.

To Order Your Purple Power and Ultra Premium Pet Food Please

Visit Our Online Store.

Watch Bill discuss and answer questions on Pet Nutrition on our YouTube Channel. 

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