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Vitamin C – Ascorbic Acid

Vitamin C

Linus Pauling, the only scientist ever to receive two unshared Nobel prizes, was so impressed with the ability of vitamin C to both prevent and treat cancer that he co-authored a book on the subject. Vitamin C, particularly when combined with selenium, can induce cells that are “on their way” to becoming cancerous to turn back from “the dark side” and remain benign. 

Vitamin C (also known as ascorbic acid) is abundant in vegetables and fruits. A water-soluble vitamin and powerful antioxidant, it helps the body form and maintains connective tissue, including bones, blood vessels, and skin.


Vitamin C is a water-soluble vitamin, meaning that it doesn’t store in the body.

Vitamin C is required for the growth and repair of tissues in all parts of the body. It helps the body make collagen, an important protein used to make skin, cartilage, tendons, ligaments, and blood vessels. Vitamin C is needed for healing wounds, and for repairing and maintaining bones and teeth. It also helps the body absorb iron from nonheme sources.

Vitamin C is an antioxidant, along with vitamin E, beta-carotene, and many other plant-based nutrients. Antioxidants block some of the damage caused by free radicals, substances that damage DNA. The build-up of free radicals over time may contribute to the ageing process and the development of health conditions such as cancer, heart disease, and arthritis.

It’s rare to be severely deficient in vitamin C, although evidence suggests that many dogs may have low levels of vitamin C.

Signs of vitamin deficiency include dry and splitting hair; gingivitis (inflammation of the gums) and bleeding gums; rough, dry, scaly skin; decreased wound-healing rate, easy bruising; nosebleeds; and a decreased ability to ward off infection.

Low levels of vitamin C have been associated with a number of conditions, including high blood pressure, gallbladder disease, stroke, some cancers, and atherosclerosis, the build-up of plaque in blood vessels that can lead to heart attack and stroke.

Vitamin C plays a role in protecting against the following:

Heart Disease

Results of scientific studies on whether vitamin C helps prevent heart attack or stroke are mixed. Vitamin C doesn’t lower cholesterol levels or reduce the overall risk of heart attack, but evidence suggests it may help protect arteries against damage.

Some studies, though not all, suggest that vitamin C can slow down the progression of atherosclerosis (hardening of the arteries). It helps prevent damage to LDL (“bad”) cholesterol, which then builds up as plaque in the arteries and can cause a heart attack or stroke. Other studies suggest that vitamin C may help keep arteries flexible.


Vitamin C is essential for the body to make collagen, which is part of healthy cartilage. Cartilage is destroyed in osteoarthritis, putting pressure on bones and joints. In addition, some researchers think free radicals, molecules produced by the body that can damage cells and DNA, may also be involved in the destruction of cartilage. Antioxidants such as vitamin C appear to limit the damage caused by free radicals. The evidence does show is that diets with vitamin C are less likely to be diagnosed with arthritis.

Other Potential Benefits;

Studies suggest that vitamin C may also be helpful for:

  • Boosting immunity.
  • Maintaining healthy gums.
  • Improving vision for those with uveitis (an inflammation of the middle part of the eye).
  • Treating allergy-related conditions, such as asthma, eczema, and hay fever (called allergic rhinitis).
  • Reducing effects of sun exposure, such as sunburn or redness (called erythema).
  • Alleviating dry mouth, particularly from antidepressant medications (a common side effect from these drugs).
  • Healing burns and wounds.
  • Decreasing blood sugar in dogs with diabetes.

Our Guarantee

What you choose to feed your cherished pet is one of the most important decisions you can make. We are dedicated to upholding the highest standards of nutritional integrity and food safety, and it’s why we make every Performadog Premium Performance bag in Australia, using some of the best manufacturing systems in the world. To assure our quality, our factory, ingredients, processes and foods meet the strictest standards, and our ingredient suppliers are approved and audited by the Australian Government Department of Agriculture.

Our Production and Quality Assurance Teams apply strict and rigorous standards.

At all stages of production and preparation, we utilise both Good Manufacturing Principals — a worldwide system for the control and management of manufacturing and quality testing of foods, and Hazard Analysis and Critical Control Point Analysis (HACCP) — an internationally recognised and systematic preventive approach to food safety. Our fresh regional ingredients truly meet the AAFCO definition for ‘fresh” and standards.

Our quality management systems extend well beyond our factory going forward to our distributor partners and back to our ingredient suppliers, who we know and trust. All meat ingredients are approved by the Australia Government and produced exclusively from animals classified ‘fit for human consumption.’

Our fresh meats are produced within our region in dedicated, approved human grade facilities.

Our Promise Is Simple

To supply the very best dog and cat food, made with the highest standards to enhance health, longevity and the prevention of disease.

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